HubSpot Hubs are systems within the CRM that cater to sales, marketing, and services teams. Almost everyone knows about HubSpot CRM in the business world. Why? In this article, we answer that question by unpacking each HubSpot Hub individually.
Put simply, it’s one of the most popular and powerful CRM platforms due to its automation and personalisation capabilities.
HubSpot Marketing Hub
HubSpot Sales Hub
HubSpot Service Hub
HubSpot Operations Hub
HubSpot Commerce Hub
With Marketing Hub, your marketing information and tools are accessible on a single, effective platform. Moreover, you’ll gain all the information you need to deliver a tailored experience that efficiently attracts and converts the correct clients while saving you time.
Additionally, it is a simpler option to launch all your marketing activities. As your business grows, HubSpot marketing Hub matches your level.
Unlike many software that has been pieced together through acquisitions, HubSpot Marketing Hub has been built from the ground up to work with and alongside all the other Hubs on offer.
Here are some reasons why HubSpot Marketing Hub stands out among the rest:
The HubSpot Sales Hub is a component of HubSpot that allows businesses to manage, communicate and track leads. It helps a business Sales team to interact with clients without spending valuable time and resources inputting data or writing the same email every time.
Sales Hub Enterprise is the best HubSpot has to offer in terms of helping you sell more. It’s a minimum of 10 users, which is why the price looks fairly steep compared to Sales Hub Professional. On a per-seat basis, the difference between them is only around 30% though.
Typical use cases would be larger teams that need a higher degree of portal customisation, more control of user access and permissions, programmable bots, as well as increasing the limits from many of the added features from the Professional Hub. Access to SSO functionality, as well as custom objects, are also common reasons for an upgrade.
Popular features include:
Email Templates
Email Tracking
Document Management & Tracking
Build a library of helpful sales content, share documents right from Gmail or Outlook, and see which content closes deals.
The HubSpot Service Hub is a robust software package containing all the tools your service team needs to provide seamless, fast, delightful customer service. Connect all of your customer service data and channels on one CRM platform.
Just like all of HubSpot's other software hubs — Marketing, Sales, CMS, and Operations — the Service Hub is integrated directly into the HubSpot CRM, so that every interaction and activity is logged, tracked, and can be analysed across your entire team.
Popular features include:
Customer Portal
Knowledge Base
Omni-Channel Messaging
Operations Hub is the latest member of the HubSpot family. It has huge potential to deliver exceptional process automation and data management functionality but most exciting are the customisable work and chatbot flow actions that open up limitless possibilities.
Operations Hub, or Ops Hub, is a deceptively simple product. On the face of it there are three key features:
But don’t be fooled by the apparent simplicity of the hub, the power that these three features offer not only takes HubSpot’s proposition to a new level but also says a lot about where HubSpot is heading in the future.
Popular features include:
Data Sync
Keep your apps and data in sync in an easy, no-code package. Get bidirectional sync, custom field mappings, filtering, and historical syncing so all your teams stay aligned.
Data Quality Automation
Eliminate time-consuming data cleanup. Automatically fix date properties, format names, and more with new out-of-the-box automation.
Data Quality Command Center (BETA)
Get at-a-glance insights on the health of your HubSpot data in one central place. Identify stale properties, integration bottlenecks, and more, so you can solve problems before they snowball.
HubSpot Commerce Hub is made to help you get paid faster, make more money, and save time by streamlining the process from chance to revenue. It gives you a set of tools for making money, like payment links, quotes, and invoices, and you can choose your own payment provider.
The tool is especially good for B2B businesses because it has the best checkout experience in its field. Its integration with HubSpot's Smart CRM, which lets you handle subscriptions, customers, and even reports, is one of its best features. The Commerce Hub also has automation features to reduce the amount of work that needs to be done by hand, and it works well with famous financial software like QuickBooks, NetSuite, Xero, and Chargebee.